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Personalization After The ‘Cookie Apocalypse’

Russell Kern, CEO/Founder

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On this episode, RAPP’s Global Chief Strategy Officer, Shiona McDougall, joins us to share her insights on how the death of third-party cookies in 2022 is really just the death of lazy personalization and the new dawn for more meaningful relationships between brands and consumers.

Watch the full episode here: https://youtu.be/5ImYEPYflhI.

Personalization After The ‘Cookie Apocalypse’

Russell Kern, CEO/Founder

divider

SHARE

On this episode, RAPP’s Global Chief Strategy Officer, Shiona McDougall, joins us to share her insights on how the death of third-party cookies in 2022 is really just the death of lazy personalization and the new dawn for more meaningful relationships between brands and consumers.

Watch the full episode here: https://youtu.be/5ImYEPYflhI.

Personalization After The ‘Cookie Apocalypse’

Russell Kern, CEO/Founder

divider

SHARE

On this episode, RAPP’s Global Chief Strategy Officer, Shiona McDougall, joins us to share her insights on how the death of third-party cookies in 2022 is really just the death of lazy personalization and the new dawn for more meaningful relationships between brands and consumers.

Watch the full episode here: https://youtu.be/5ImYEPYflhI.