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Aligning Marketing, Sales & Technology To Execute Strategy
On this episode, Principle of Nalu Consulting and former Chief Revenue Officer of TruGreen, Jessica Newman, shares insights on ways to drive growth not just through new customer acquisition, but by focusing your marketing to retain recurring revenue by optimizing customer lifetime value.
Watch the full episode here: https://youtu.be/sH9TpymqXf4.
Aligning Marketing, Sales & Technology To Execute Strategy
SHARE
On this episode, Principle of Nalu Consulting and former Chief Revenue Officer of TruGreen, Jessica Newman, shares insights on ways to drive growth not just through new customer acquisition, but by focusing your marketing to retain recurring revenue by optimizing customer lifetime value.
Watch the full episode here: https://youtu.be/sH9TpymqXf4.
Aligning Marketing, Sales & Technology To Execute Strategy
SHARE
On this episode, Principle of Nalu Consulting and former Chief Revenue Officer of TruGreen, Jessica Newman, shares insights on ways to drive growth not just through new customer acquisition, but by focusing your marketing to retain recurring revenue by optimizing customer lifetime value.
Watch the full episode here: https://youtu.be/sH9TpymqXf4.