In this webinar, KERN CEO/Founder Russell Kern, teaches viewers how to win their CRM game and get ahead of their competition, ensuring their marketing communications are effective before they kickoff. He does this by sharing lessons from the billions spent on 2023 Super Bowl commercials through a neuroscience analysis done on them.

You will leave this session knowing how to:

• Understand subconscious drivers of consumer behavior
• Apply the six primal stimuli of the human brain to your creative
• Take the mystery out of “good creative”
• Score your campaigns for their effectiveness of persuasion

Click the video below to view it on demand, or you can view it here: https://vimeo.com/802043230